About Us
We're building a booking tool for small businesses, that doesn't cost the earth.
How BookBlue got started
BookBlue was launched in 2024 to address a common problem for small businesses and start-ups - booking management systems are difficult to use and unaffordable for businesses operating on a tight budget.
Designed and built by Sam Littler - a self-employed software developer - BookBlue was made to help the kind of people Sam worked with every day - new and small business owners that couldn't justify the costs of developing their own booking system or subscribing to one with steep monthly fees.
What we stand for
First and foremost, BookBlue is about providing our customers with tools that make it easier to run their businesses.
As such, we try to work closely with our customers to develop new tools based on their wants and needs.
We also think it's really important to keep costs as low as possible, so we develop all of our tools in-house so that customers can get as much bang for their buck as possible.
Oh, and all of our servers operate on renewable energy, so while you're helping your customers, you're helping the planet too.